Matías Gaglio

Profile / Professional account

Communication to understand. Data to decide.

Tools I use

My software stack

Creativity, analysis, ecommerce and automation connected in one workflow.

Data Analytics

Excel avanzado, Google Sheets, SQL, Python, R, Power BI, Tableau, dashboards y automatizaciones internas.

Ecommerce

Amazon Seller Central, Helium 10, Shulex VOC AI, Jungle Scout, Keepa, Sellerboard, Google Ads, Meta Ads, GA4, Search Console, Semrush, Hotjar y Stackline.

Creative

Photoshop, Illustrator, Premiere Pro, After Effects, DaVinci Resolve, Blender, Cinema 4D y Nuke.

01

Communication

Origin

My Communication Sciences background at the University of Buenos Aires taught me how people interpret messages, build trust and make decisions. That foundation still guides how I research an audience and structure complex information.

02

Ecommerce

Evolution

Ecommerce added a second layer: measuring that behavior through traffic, search, CTR, conversion, investment and margin. I moved from studying messages to operating systems where each decision can be tested against commercial data.

03

Data and execution

Current advantage

Today I combine both perspectives. I can detect a problem in the numbers, translate it into a campaign, catalog or content decision, and explain it so a team can execute and measure it.

Contact

Is there a commercial signal that has not yet become a decision?

We can structure the diagnosis, evidence and execution.

Go to contact